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Maha Sarakham: business opportunity & risk index

玛哈沙拉堪府 · มหาสารคาม · Northeast
Top-opportunity industryIndustrial productsOpportunity 72
Highest-risk industryAgribusinessRisk 43

Province at a glance

GPP (THB million)56,002Rank 45 of 77
Income per head (THB/yr)67,784Rank 66 of 77
Population826,188Rank 29 of 77
Visitors722,721Rank 68 of 77

Scores for the 12 industries

IndustryOpportunityRiskNational rankSmallMediumLarge
Industrial products722915/777673—
Food & beverage manufacturing71830/777771—
Consumer products71279/746773—
Technology products7107/4773——
Agribusiness69435/7669——
Other businesses (mining, power, water, oil, etc.)69406/7670——
Hotels, restaurants & leisure481314/765042—
Other services472158/7748——
Wholesale & retail451560/77474049
Financials442446/7245——
Property & construction381369/77394231
Transportation & logistics351968/7737—35

Business survival (share still operating 1–5 years after founding)

IndustryYr 1Yr 2Yr 3Yr 4Yr 55-yr Small5-yr Medium5-yr Large
Agribusiness100.0%100.0%80.0%80.0%60.0%60.0%——
Food & beverage manufacturing100.0%100.0%100.0%100.0%100.0%100.0%100.0%—
Consumer products100.0%100.0%80.0%80.0%80.0%80.0%——
Industrial products100.0%100.0%100.0%93.3%93.3%92.9%100.0%—
Technology products————————
Property & construction100.0%96.2%89.7%85.9%79.9%79.8%—100.0%
Transportation & logistics100.0%100.0%100.0%88.5%88.5%88.0%—100.0%
Wholesale & retail97.3%93.0%89.2%83.8%80.5%80.3%100.0%100.0%
Hotels, restaurants & leisure100.0%98.4%96.9%95.3%89.1%89.1%——
Financials100.0%92.3%92.3%92.3%92.3%92.3%——
Other services100.0%94.0%85.6%80.2%77.8%77.8%——
Other businesses (mining, power, water, oil, etc.)100.0%100.0%100.0%100.0%100.0%100.0%——
Show survival for the 44 sub-industries
Sub-industryYr 1Yr 2Yr 3Yr 4Yr 55-yr Small5-yr Medium5-yr Large
Agribusiness100.0%100.0%80.0%80.0%60.0%60.0%——
Crop farming100.0%100.0%100.0%100.0%100.0%100.0%——
Livestock100.0%100.0%66.7%66.7%33.3%33.3%——
Fishery & aquaculture————————
Mixed farming————————
Agricultural support services————————
Forestry, logging & hunting————————
Food & beverage manufacturing100.0%100.0%100.0%100.0%100.0%100.0%100.0%—
Food100.0%100.0%100.0%100.0%100.0%100.0%100.0%—
Non-alcoholic beverages100.0%100.0%100.0%100.0%100.0%100.0%——
Alcoholic beverages100.0%100.0%100.0%100.0%100.0%100.0%——
Consumer products100.0%100.0%80.0%80.0%80.0%80.0%——
Apparel————————
Jewelry & accessories————————
Furniture100.0%100.0%100.0%100.0%100.0%100.0%——
Office & household goods————————
Personal products100.0%100.0%100.0%100.0%100.0%100.0%——
Musical instruments & sporting goods————————
Games & toys————————
Pharmaceuticals100.0%100.0%50.0%50.0%50.0%50.0%——
Tobacco products————————
Industrial products100.0%100.0%100.0%93.3%93.3%92.9%100.0%—
Automotive————————
Auto parts————————
Transport equipment————————
Industrial materials & machinery100.0%100.0%100.0%100.0%100.0%100.0%——
Packaging & other production inputs100.0%100.0%100.0%83.3%83.3%83.3%——
Paper & printing materials100.0%100.0%100.0%100.0%100.0%100.0%——
Petrochemicals & chemicals————————
Steel100.0%100.0%100.0%100.0%100.0%100.0%——
Construction materials100.0%100.0%100.0%100.0%100.0%100.0%100.0%—
Technology products————————
Electronic components————————
Technology equipment————————
Property & construction100.0%96.2%89.7%85.9%79.9%79.8%—100.0%
Construction contracting100.0%95.6%88.0%84.2%77.8%77.8%——
Property development100.0%100.0%100.0%96.2%92.3%92.0%—100.0%
Transportation & logistics100.0%100.0%100.0%88.5%88.5%88.0%—100.0%
Transportation & logistics100.0%100.0%100.0%88.5%88.5%88.0%—100.0%
Wholesale & retail97.3%93.0%89.2%83.8%80.5%80.3%100.0%100.0%
General wholesale & retail97.1%92.6%89.1%83.4%80.0%79.9%—100.0%
Car & motorcycle dealers100.0%100.0%90.0%90.0%90.0%88.9%100.0%—
Hotels, restaurants & leisure100.0%98.4%96.9%95.3%89.1%89.1%——
Hotels & tourism100.0%100.0%100.0%100.0%100.0%100.0%——
Restaurants100.0%66.7%33.3%33.3%33.3%33.3%——
Recreation100.0%100.0%100.0%98.2%90.9%90.9%——
Financials100.0%92.3%92.3%92.3%92.3%92.3%——
Banking, investment & insurance100.0%92.3%92.3%92.3%92.3%92.3%——
Other services100.0%94.0%85.6%80.2%77.8%77.8%——
Medical100.0%100.0%100.0%100.0%100.0%100.0%——
Media & publishing100.0%94.0%79.8%72.6%69.0%69.0%——
Specialized services100.0%94.5%91.8%89.0%87.7%87.7%——
Machinery repair & installation100.0%66.7%66.7%66.7%66.7%66.7%——
Car & motorcycle repair100.0%100.0%100.0%66.7%66.7%66.7%——
Other businesses (mining, power, water, oil, etc.)100.0%100.0%100.0%100.0%100.0%100.0%——
Other (mining, power, water, oil, etc.)100.0%100.0%100.0%100.0%100.0%100.0%——

Survival = share of a cohort of new firms still operating in year N. “—” means too few firms.

Market indicators by industry

IndustryMarket size (THB m)Concentration (HHI)5-yr survivalAvg. net marginAvg. initial investment (THB m)
Agribusiness242,404national market0.04560.0%17.5%1.3
Food & beverage manufacturing2,464,037national market0.006100.0%0.9%20.0
Consumer products1,624,101national market0.01480.0%13.0%9.1
Industrial products12,058,429national market0.02193.3%1.5%9.4
Technology products1,054,695national market0.050—18.2%7.3
Property & construction4,0010.05379.9%7.3%5.0
Transportation & logistics9590.24788.5%3.4%2.5
Wholesale & retail18,6960.01980.5%1.8%7.3
Hotels, restaurants & leisure1040.12889.1%2.7%4.3
Financials1640.21292.3%-0.5%3.2
Other services7290.05277.8%11.9%2.5
Other businesses (mining, power, water, oil, etc.)766,468national market0.025100.0%13.9%1.3
Market indicators for Small firms
IndustryMarket size (THB m)Concentration (HHI)5-yr survivalAvg. net marginAvg. initial investment (THB m)OpportunityRisk
Agribusiness242,4040.04560.0%17.5%1.36943
Crop farming25,9610.093100.0%14.9%2.57024
Livestock196,1630.06733.3%36.4%1.17537
Fishery & aquaculture6,4980.379—13.4%0.669—
Agricultural support services8,9220.067—12.3%1.369—
Food & beverage manufacturing2,464,0370.006100.0%0.6%8.97711
Food2,122,1040.008100.0%0.1%13.2626
Non-alcoholic beverages138,4210.066100.0%8.9%1.46813
Consumer products1,624,1010.01480.0%1.3%2.96729
Apparel379,4980.005—2.3%7.353—
Furniture66,2570.011100.0%-18.3%0.95840
Personal products246,3520.053100.0%-34.1%0.46127
Pharmaceuticals326,8900.13650.0%1.6%0.66727
Industrial products12,058,4290.02192.9%1.9%5.77630
Automotive1,880,8360.099—11.7%3.285—
Industrial materials & machinery1,074,8190.024100.0%20.7%1.58818
Packaging & other production inputs1,149,9590.00683.3%0.8%3.88023
Paper & printing materials383,0100.021100.0%9.6%6.2746
Petrochemicals & chemicals4,363,9020.134—1.7%6.780—
Steel1,551,6050.055100.0%2.8%3.18110
Construction materials147,0350.014100.0%-0.4%14.16212
Technology products1,054,6950.050—18.2%7.373—
Electronic components500,0800.026—17.6%8.676—
Technology equipment554,6160.159—19.4%5.264—
Property & construction4,0010.05379.8%6.8%4.93914
Construction contracting3,6600.06277.8%7.2%3.93914
Property development3410.20192.0%3.1%15.2409
Transportation & logistics9590.24788.0%4.9%2.53721
Transportation & logistics9590.24788.0%4.9%2.53713
Wholesale & retail18,6960.01980.3%1.8%6.14716
General wholesale & retail13,9310.01979.9%2.0%3.64213
Car & motorcycle dealers4,7650.13388.9%0.9%52.23411
Hotels, restaurants & leisure1040.12889.1%3.3%2.45013
Hotels & tourism650.239100.0%4.5%6.7456
Restaurants330.32833.3%5.5%2.04932
Financials1640.21292.3%-0.5%3.24524
Banking, investment & insurance1640.21292.3%-0.5%3.24521
Other services7290.05277.8%11.9%2.34821
Medical1290.699100.0%-3.9%21.8513
Media & publishing2130.24369.0%11.7%1.24724
Specialized services2730.03187.7%20.7%1.75119
Car & motorcycle repair1070.23166.7%13.0%3.14418
Other businesses (mining, power, water, oil, etc.)766,4680.025100.0%13.9%1.37040
Other (mining, power, water, oil, etc.)766,4680.025100.0%13.9%1.36939
Market indicators for Medium firms
IndustryMarket size (THB m)Concentration (HHI)5-yr survivalAvg. net marginAvg. initial investment (THB m)OpportunityRisk
Agribusiness———————
Food & beverage manufacturing2,464,0370.006100.0%0.9%177.8718
Food2,122,1040.008100.0%0.9%177.8554
Consumer products1,624,1010.014—19.7%95.973—
Apparel379,4980.005—19.7%95.958—
Industrial products12,058,4290.021100.0%0.7%78.47325
Packaging & other production inputs1,149,9590.006—2.8%64.778—
Construction materials147,0350.014100.0%0.6%106.05811
Technology products———————
Property & construction4,0010.053—14.7%45.442—
Construction contracting3,6600.062—14.8%136.136—
Property development3410.201—9.2%—44—
Transportation & logistics———————
Wholesale & retail18,6960.019100.0%1.0%210.9407
General wholesale & retail13,9310.019—-0.3%228.831—
Car & motorcycle dealers4,7650.133100.0%1.5%184.2287
Hotels, restaurants & leisure1040.128—1.0%221.942—
Hotels & tourism650.239—1.0%221.934—
Financials———————
Other services———————
Other businesses (mining, power, water, oil, etc.)———————
Market indicators for Large firms
IndustryMarket size (THB m)Concentration (HHI)5-yr survivalAvg. net marginAvg. initial investment (THB m)OpportunityRisk
Agribusiness———————
Food & beverage manufacturing———————
Consumer products———————
Industrial products———————
Technology products———————
Property & construction4,0010.053100.0%-126,864.3%7.43113
Property development3410.201100.0%-126,864.3%—3511
Transportation & logistics9590.247100.0%1.4%—3512
Transportation & logistics9590.247100.0%1.4%—355
Wholesale & retail18,6960.019100.0%6.2%20.14911
General wholesale & retail13,9310.019100.0%6.2%27.4438
Hotels, restaurants & leisure———————
Financials———————
Other services———————
Other businesses (mining, power, water, oil, etc.)———————

Market size: total revenue of firms in the industry (industries marked “national market” are measured nationwide). Lower HHI means a more fragmented, competitive market (below 0.15 competitive, above 0.25 highly concentrated). Survival rate: share of firms still operating.

What makes up the scores (0–100)

IndustryOpportunity componentsRisk components
Market sizeCompetitionMarket stageLabour shortageInitial investmentProfitabilityFS scoreVulnerability to economySurvival risk
Agribusiness1010033923100503940
Food & beverage manufacturing10010009543327180
Consumer products661003397208285220
Industrial products1001003374203525557
Technology products43993398161001381—
Property & construction09910096115817320
Transportation & logistics09010094543163012
Wholesale & retail110033891636171019
Hotels, restaurants & leisure09009594028011
Financials09833907275958
Other services01001005367731822
Other businesses (mining, power, water, oil, etc.)311003395386201000

Each component score shows how much it adds to the opportunity (or risk) index. A high “competition” score means competition is weak and newcomers have room; a high “labour shortage” score means staff are easier to find.

Sub-industries (by opportunity)

Sub-industryIndustryOpportunityRiskNational rank5-yr survivalConcentration (HHI)Avg. net margin
Industrial materials & machineryIndustrial products87181/64100.0%0.02420.7%
AutomotiveIndustrial products8405/34—0.09911.7%
SteelIndustrial products801011/77100.0%0.0552.8%
Petrochemicals & chemicalsIndustrial products79013/72—0.1341.7%
Packaging & other production inputsIndustrial products77232/7683.3%0.0061.0%
LivestockAgribusiness75374/7033.3%0.06736.4%
Paper & printing materialsIndustrial products73611/72100.0%0.0219.6%
Electronic componentsTechnology products7306/41—0.02617.6%
Crop farmingAgribusiness692414/70100.0%0.09314.9%
Fishery & aquacultureAgribusiness6806/38—0.37913.4%
Agricultural support servicesAgribusiness68016/56—0.06712.3%
Other (mining, power, water, oil, etc.)Other businesses (mining, power, water, oil, etc.)683921/76100.0%0.02513.9%
Non-alcoholic beveragesFood & beverage manufacturing6739/73100.0%0.0668.9%
PharmaceuticalsConsumer products672719/5650.0%0.1361.6%
Technology equipmentTechnology products62016/27—0.15919.4%
Personal productsConsumer products612748/67100.0%0.053-34.1%
FurnitureConsumer products584024/58100.0%0.011-18.3%
Construction materialsIndustrial products571131/75100.0%0.0140.1%
FoodFood & beverage manufacturing55463/77100.0%0.0080.8%
ApparelConsumer products54039/67—0.00516.9%
RestaurantsHotels, restaurants & leisure493218/6833.3%0.3285.5%
Specialized servicesOther services491945/7787.7%0.03120.7%
MedicalOther services46322/47100.0%0.699-3.9%
Media & publishingOther services462450/7469.0%0.24311.7%
Banking, investment & insuranceFinancials452145/7292.3%0.212-0.5%
Car & motorcycle repairOther services431848/6566.7%0.23113.0%
General wholesale & retailWholesale & retail411368/7780.0%0.0192.0%
Hotels & tourismHotels, restaurants & leisure41723/72100.0%0.2393.2%
Construction contractingProperty & construction381370/7777.8%0.0628.6%
Transportation & logisticsTransportation & logistics351169/7788.5%0.2473.4%
Property developmentProperty & construction32960/7392.3%0.201-8.9%
Car & motorcycle dealersWholesale & retail221175/7790.0%0.1331.1%

Highest-risk business types

Business typeSub-industryOpportunityRisk5-yr survivalAvg. net margin
Retail sale of electric lighting equipment in specialised stores 47593General wholesale & retail055100.0%—
Raising of swine (pigs) 01450Livestock05233.3%—
Tour operator activities 79120Specialized services05233.3%—
Retail sale of audio and video equipment in specialised stores 47420General wholesale & retail051100.0%—
Cable television/radio signal distribution services 61102Media & publishing051100.0%—
Media representation activities 73102Specialized services047100.0%—
Online marketplace services for trading goods or services via electronic media over the Internet 63113Media & publishing5246100.0%34.7%
Wholesale of live animals 46204General wholesale & retail044100.0%—
Retail sale of other new goods n.e.c. 47739General wholesale & retail3644100.0%1.7%
Retail sale of flowers, plants and related supplies in specialised stores 47733General wholesale & retail384410.0%8.4%
Other land passenger transport n.e.c. 49329Transportation & logistics4043100.0%13.4%
Motion picture and video production activities 59111Media & publishing3542100.0%16.1%
Manufacture of other products n.e.c. 32909Personal products5142100.0%6.3%
Legal activities 69100Specialized services040100.0%—
Wholesale of general merchandise on a fee or contract basis 46109General wholesale & retail414085.7%31.9%
Wholesale of other specialised goods n.e.c. on a fee or contract basis 46108General wholesale & retail039100.0%—
Wholesale of fertilizers and agrochemicals 46692General wholesale & retail383966.7%3.5%
Wholesale of yarn and fabrics 46411General wholesale & retail038100.0%—
Retail sale of other food in specialised stores n.e.c. 47219General wholesale & retail037100.0%—
Restaurant and food service activities 56101Restaurants373733.3%5.5%

Highest-opportunity business types

Business typeSub-industryOpportunityRisk5-yr survivalAvg. net margin
Manufacture of other agricultural and forestry machinery (except agricultural and forestry tractors) 28219Industrial materials & machinery72——17.6%
Manufacture of metal doors, windows, frames, gates and similar products 25113Steel69——7.1%
Raising of other poultry n.e.c. 01469Livestock68——36.5%
Manufacture of passenger cars 29102Automotive68——15.6%
Manufacture of other motor vehicles n.e.c. 29109Automotive68——4.3%
Manufacture of fibreglass products 22292Packaging & other production inputs68——2.8%
Manufacture of plastic packaging products 22220Packaging & other production inputs6812100.0%4.4%
Weaving of fabrics from natural fibres 13121Apparel67——32.1%
Electric power distribution 35102Other (mining, power, water, oil, etc.)67——12.4%
Manufacture of prepared pet foods 10801Food66——5.5%
Manufacture of snacks and crispy snack foods 10791Food64——14.8%
Manufacture of bricks 23921Construction materials64——21.6%
Manufacture of other electronic components 26109Electronic components64——17.6%
Other printing n.e.c. 18119Paper & printing materials646100.0%9.6%
Manufacture of pharmaceutical products and medicinal chemicals 21001Pharmaceuticals642150.0%1.0%
Forging, pressing, stamping and roll-forming of metal; powder metallurgy 25910Steel6323100.0%3.2%
Manufacture of other special-purpose machinery 28299Industrial materials & machinery62——29.8%
Manufacture of structural metal for building construction 25112Steel6216100.0%16.8%
Manufacture of other basic iron and steel n.e.c. 24109Steel60——0.7%
Manufacture and/or assembly of computers 26201Technology equipment60——19.4%
Show all 173 business types in this province
Business typeSub-industryOpportunityRisk5-yr survivalAvg. net margin
Retail sale of electric lighting equipment in specialised stores 47593General wholesale & retail055100.0%—
Raising of swine (pigs) 01450Livestock05233.3%—
Tour operator activities 79120Specialized services05233.3%—
Retail sale of audio and video equipment in specialised stores 47420General wholesale & retail051100.0%—
Cable television/radio signal distribution services 61102Media & publishing051100.0%—
Media representation activities 73102Specialized services047100.0%—
Online marketplace services for trading goods or services via electronic media over the Internet 63113Media & publishing5246100.0%34.7%
Wholesale of live animals 46204General wholesale & retail044100.0%—
Retail sale of other new goods n.e.c. 47739General wholesale & retail3644100.0%1.7%
Retail sale of flowers, plants and related supplies in specialised stores 47733General wholesale & retail384410.0%8.4%
Other land passenger transport n.e.c. 49329Transportation & logistics4043100.0%13.4%
Motion picture and video production activities 59111Media & publishing3542100.0%16.1%
Manufacture of other products n.e.c. 32909Personal products5142100.0%6.3%
Legal activities 69100Specialized services040100.0%—
Wholesale of general merchandise on a fee or contract basis 46109General wholesale & retail414085.7%31.9%
Wholesale of other specialised goods n.e.c. on a fee or contract basis 46108General wholesale & retail039100.0%—
Wholesale of fertilizers and agrochemicals 46692General wholesale & retail383966.7%3.5%
Wholesale of yarn and fabrics 46411General wholesale & retail038100.0%—
Retail sale of other food in specialised stores n.e.c. 47219General wholesale & retail037100.0%—
Restaurant and food service activities 56101Restaurants373733.3%5.5%
Mobile telephone system services 61201Media & publishing5237100.0%43.6%
Grocery stores 47114General wholesale & retail036100.0%—
Educational support services 85500Specialized services035100.0%—
Retail sale of jewellery in specialised stores 47732General wholesale & retail393566.7%1.0%
General cleaning of buildings 81210Specialized services473550.0%17.9%
Installation of building components and interior finishing 43301Construction contracting03450.0%—
Student accommodation or residence services 55901Hotels & tourism034100.0%—
Wholesale of other agricultural raw materials 46209General wholesale & retail373350.0%2.3%
Other specialized design activities 74109Specialized services5133100.0%28.3%
Manufacture of furniture of other materials (except stone, concrete or ceramic) 31009Furniture5833100.0%-18.3%
Maintenance and repair of bodywork, doors, windows and similar parts 45202Car & motorcycle repair513250.0%33.5%
Manufacture of ready-to-cook and perishable foods 10794Food5532100.0%-100.0%
Wholesale of food, beverages and tobacco on a fee or contract basis 46102General wholesale & retail031100.0%—
Retail sale of non-alcoholic beverages in specialised stores 47222General wholesale & retail03150.0%—
Retail sale of computers and computer peripheral equipment in specialised stores 47411General wholesale & retail253166.7%8.1%
Wholesale of flowers, plants and seeds 46205General wholesale & retail030100.0%—
Retail sale of household furniture in specialised stores 47591General wholesale & retail03050.0%—
Renting and operating of own or leased residential real estate 68103Property development333081.8%0.5%
Accounting, bookkeeping and auditing activities; tax consultancy 69200Specialized services4930100.0%23.7%
Wholesale of liquid fuels 46612General wholesale & retail029100.0%—
Other management consultancy activities n.e.c. 70209Specialized services3629100.0%24.7%
Site preparation 43120Construction contracting3828100.0%5.9%
Construction of other civil engineering projects n.e.c. 42909Construction contracting3928100.0%6.6%
Manufacture of ready-mixed concrete 23953Packaging & other production inputs572866.7%6.8%
Other building completion and finishing 43309Construction contracting02766.7%—
Retail sale of alcoholic beverages in specialised stores 47221General wholesale & retail02775.0%—
Retail sale of pharmaceutical and medical goods in specialised stores 47721General wholesale & retail292762.5%5.6%
Other road freight transport n.e.c. 49339Transportation & logistics372780.0%7.3%
Retail sale of telecommunication equipment in specialised stores 47413General wholesale & retail4027100.0%6.8%
Manufacture of machinery for metallurgy 28230Industrial materials & machinery5427100.0%5.3%
Sale of used passenger cars, pickups, vans and similar light vehicles 45103Car & motorcycle dealers3626100.0%-1.5%
Extraction of gravel and sand 08103Other (mining, power, water, oil, etc.)4026100.0%-13.6%
Television programme production activities 59112Media & publishing025100.0%—
Retail sale of cosmetics in specialised stores 47723General wholesale & retail382566.7%0.6%
Landscape care and maintenance services 81300Specialized services5025100.0%24.2%
Construction of utility projects for water and oil 42201Construction contracting024100.0%—
Medical laboratory activities 86903Medical024100.0%—
Other information technology and computer service activities 62090Media & publishing024100.0%—
Other credit granting n.e.c. 64929Banking, investment & insurance3124100.0%-3.3%
Radio broadcasting (except online) 60101Media & publishing432465.6%0.2%
Wholesale of non-alcoholic beverages 46322General wholesale & retail023100.0%—
Wholesale of household furniture 46494General wholesale & retail023100.0%—
Forging, pressing, stamping and roll-forming of metal; powder metallurgy 25910Steel6323100.0%3.2%
Sale of motorcycles 45401Car & motorcycle dealers202275.0%0.1%
Wholesale of dairy products 46314General wholesale & retail2922100.0%1.0%
Retail sale of household electrical appliances in specialised stores 47595General wholesale & retail02166.7%—
Maintenance and repair of engine systems and motor vehicle parts 45201Car & motorcycle repair021100.0%—
Retail sale of other goods in non-specialised stores 47190General wholesale & retail152193.8%4.5%
Renting of other personal and household goods 77299Specialized services5021100.0%28.5%
Manufacture of pharmaceutical products and medicinal chemicals 21001Pharmaceuticals642150.0%1.0%
Private security activities 80100Specialized services02080.0%—
Installation of industrial machinery and equipment 33200Machinery repair & installation020100.0%—
Construction of residential buildings 41001Construction contracting372086.7%5.8%
Activities of advertising agencies 73101Specialized services4420100.0%25.3%
Manufacture of perfumes, cosmetics and toilet preparations 20232Personal products5420100.0%-59.1%
Retail sale of books, newspapers, periodicals and magazines in specialised stores 47611General wholesale & retail019100.0%—
Manufacture of bottled purified drinking water and mineral water 11041Non-alcoholic beverages5119100.0%8.9%
Plumbing and drainage installation 43221Construction contracting018100.0%—
Laundry services (except coin-operated washing machines) 96201Specialized services018100.0%—
Renting and leasing of passenger cars, pickups, vans and similar light motor vehicles 77101Specialized services018100.0%—
Buying and selling of own real estate 68101Property development2218100.0%9.6%
Retail sale of automotive fuel in specialised stores (service stations) 47300General wholesale & retail311888.5%0.8%
Retail sale of other construction materials in specialised stores 47524General wholesale & retail331881.8%2.6%
Electric power generation and transmission 35101Other (mining, power, water, oil, etc.)5918100.0%42.3%
Wholesale of waste and scrap for recycling 46695General wholesale & retail017100.0%—
Construction of non-residential buildings 41002Construction contracting311775.0%11.2%
Wholesale of telephones and telecommunication equipment 46522General wholesale & retail3517100.0%1.3%
Wholesale of other machinery and equipment 46599General wholesale & retail361775.0%0.7%
Retail sale of stationery and office supplies in specialised stores 47612General wholesale & retail471783.3%59.6%
Machining of metal 25922Steel5717100.0%-9.8%
Retail sale of gas and other fuels for household use in specialised stores 47735General wholesale & retail016100.0%—
Renting and operating of own or leased non-residential real estate 68104Property development2916100.0%-3.1%
Manufacture of structural metal for building construction 25112Steel6216100.0%16.8%
Architectural activities and related consultancy 71101Specialized services015100.0%—
Combined office administrative service activities 82110Specialized services4015100.0%22.6%
Construction of roads, bridges and tunnels 42101Construction contracting01480.0%—
Wholesale of industrial chemicals 46691General wholesale & retail014100.0%—
Convenience stores/minimarts 47113General wholesale & retail014100.0%—
Wholesale of alcoholic beverages 46321General wholesale & retail3014100.0%0.5%
Wholesale of books, newspapers and stationery 46431General wholesale & retail3714100.0%7.6%
Other passenger transport by bus 49209Transportation & logistics013100.0%—
Specialized medical clinic activities 86202Medical013100.0%—
Sale of new passenger cars, pickups, vans and similar light vehicles 45101Car & motorcycle dealers1513100.0%1.5%
Hotels, resorts and serviced apartments 55101Hotels & tourism2513100.0%3.1%
Buying and selling of own non-residential real estate 68102Property development912100.0%-19.0%
Retail sale of new parts and accessories of motor vehicles 45302General wholesale & retail2712100.0%3.3%
Manufacture of plastic packaging products 22220Packaging & other production inputs6812100.0%4.4%
Manufacture of ice for consumption 10795Food5411100.0%-0.1%
Leasing of intellectual property products and similar products, except copyrighted works 77400Specialized services010100.0%—
Transport and handling of goods, including passengers 49323Transportation & logistics231086.7%2.4%
Wholesale of agricultural machinery, equipment and supplies 46530General wholesale & retail259100.0%1.6%
Non-specialised wholesale trade 46900General wholesale & retail399100.0%6.7%
Manufacture of concrete products for construction purposes 23951Construction materials549100.0%0.0%
Wholesale of pharmaceutical and medical goods 46441General wholesale & retail08100.0%—
Other specialised construction activities 43909Construction contracting218100.0%9.8%
Electrical installation 43210Construction contracting248100.0%5.8%
Rice milling 10611Food508100.0%1.0%
Production of fish sauce and fermented aquatic products 10293Food558100.0%2.1%
Sawmilling of wood 16101Packaging & other production inputs558100.0%-2.5%
Hospital activities 86101Medical07100.0%—
Other printing n.e.c. 18119Paper & printing materials646100.0%9.6%
Retail sale of pottery, glassware and kitchenware in specialised stores 47592General wholesale & retail05100.0%—
Wholesale of other construction materials n.e.c. 46639General wholesale & retail295100.0%6.1%
Production of fresh milk (except raw milk) 10501Food31——-46.3%
Production of other aquatic products n.e.c. 10299Food33——-381.5%
Wholesale of bricks, stone, lime, sand and concrete products 46631General wholesale & retail34——0.5%
Wholesale of lighting equipment 46422General wholesale & retail35——-9.2%
Retail sale of various construction materials, including do-it-yourself materials and tools, in specialised stores 47525General wholesale & retail35——10.0%
Other activities auxiliary to financial service activities n.e.c. 66199Banking, investment & insurance37——-4.7%
Growing of other vegetables n.e.c. 01139Crop farming38——17.6%
Wholesale of iron, steel and non-ferrous metals 46622General wholesale & retail38——2.5%
Freshwater fish farming 03221Fishery & aquaculture39——12.4%
Wholesale of timber and primary wood products 46632General wholesale & retail39——2.9%
Beauty care, manicure and pedicure activities 96104Specialized services39——-6,228.6%
Custom tailoring of clothing 14120Apparel40——2.0%
Wholesale of new parts and accessories of motor vehicles 45301General wholesale & retail40—100.0%6.7%
Construction of utility systems, facilities (except industrial plant buildings) and other civil engineering projects related to water 42901Construction contracting41——17.8%
Construction of utility projects for electric power transmission lines and communication lines 42202Construction contracting41——16.6%
Custom web page and network programming activities 62011Media & publishing41——-1.9%
Support activities for crop production 01619Agricultural support services42——12.3%
Retail sale of carpets, rugs, wall and floor coverings 47530General wholesale & retail42——16.3%
Other freshwater aquaculture 03229Fishery & aquaculture45——36.6%
Collection of non-hazardous waste 38110Other (mining, power, water, oil, etc.)48——60.7%
Manufacture of iron and steel sheets 24102Steel50——1.4%
Wired and wireless internet services 61101Media & publishing50——27.8%
Growing of other perennial crops n.e.c. 01299Crop farming51——12.1%
Raising of other animals n.e.c. 01499Livestock51——11.5%
Manufacture of medical instruments and supplies (except dental) 32501Pharmaceuticals51——6.4%
Manufacture of other cereal products 10619Food52——8.8%
Manufacture of other basic inorganic chemicals 20113Petrochemicals & chemicals53——-19.7%
Computer hardware consultancy activities 62021Media & publishing53——35.4%
Slaughtering and packing of fresh poultry meat 10120Food55——0.7%
Manufacture of prepared meals in vacuum-sealed containers 10752Food55——-368.9%
Manufacture of outerwear 14112Apparel55——19.5%
Manufacture of builders' carpentry and joinery 16220Construction materials57——-4.4%
Manufacture of sculptures and decorative articles of ceramic or pottery 23932Construction materials57——32.3%
Manufacture of chemical fertilizers 20121Petrochemicals & chemicals58——3.3%
Weaving of fabrics from other fibres n.e.c. 13129Apparel59——2.8%
Manufacture of other basic iron and steel n.e.c. 24109Steel60——0.7%
Manufacture and/or assembly of computers 26201Technology equipment60——19.4%
Manufacture of other special-purpose machinery 28299Industrial materials & machinery62——29.8%
Manufacture of snacks and crispy snack foods 10791Food64——14.8%
Manufacture of bricks 23921Construction materials64——21.6%
Manufacture of other electronic components 26109Electronic components64——17.6%
Manufacture of prepared pet foods 10801Food66——5.5%
Weaving of fabrics from natural fibres 13121Apparel67——32.1%
Electric power distribution 35102Other (mining, power, water, oil, etc.)67——12.4%
Raising of other poultry n.e.c. 01469Livestock68——36.5%
Manufacture of passenger cars 29102Automotive68——15.6%
Manufacture of other motor vehicles n.e.c. 29109Automotive68——4.3%
Manufacture of fibreglass products 22292Packaging & other production inputs68——2.8%
Manufacture of metal doors, windows, frames, gates and similar products 25113Steel69——7.1%
Manufacture of other agricultural and forestry machinery (except agricultural and forestry tractors) 28219Industrial materials & machinery72——17.6%

Business types follow the Thailand Standard Industrial Classification (5-digit TSIC); 936 types have scores.

Other provinces in this region

How to read the scores
  • Opportunity index (0–100): higher means more business opportunity. It combines market size, competition and market conditions with industry factors such as labour and invested capital.
  • Risk index (0–100): higher means higher business risk, e.g. lower survival rates and more volatile performance.
  • “—” means DBD gives no score because there are too few firms of that kind in the province.

Data as of 1 March 2022 · Source: Department of Business Development, DBD DataWarehouse+
Scores published by Thailand's DBD, compiled and translated by Thaiershou. For reference only, not investment advice.

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